Topic
Design
Interface craft, visual systems, messaging clarity, and layout decisions.
May 15, 2026 · Short
Your logo is not your brand identity
Your logo does not become powerful just because you put it everywhere. A restaurant is not memorable because the logo is on every napkin and cup. It is memorable because the food is great, the service is great, and the experience is worth coming back for.
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May 11, 2026 · Short
The pet peeve of nearly every graphic designer
If you want a headline to stand out more, you do not always need to tell the designer to make it bigger. Tell them the goal. A good designer may solve that with size, color, type, spacing, contrast, or something else entirely. That is the point.
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May 11, 2026 · Short
Something every portfolio needs
Your portfolio should not only show case studies and cropped preview images. If you have built real projects that people can actually use, make those easy to find. Show people the work, not just the polished summary of the work.
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May 8, 2026 · Short
A logo isn't what makes a brand good
Your logo can look nice. Your visual details can be clever. Your brand elements can feel polished. But none of that is what actually makes the brand good. A brand becomes valuable when the thing it represents is valuable.
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May 7, 2026 · Short
A dynamic approach to a portfolio website
A portfolio does not always need to be a static page you manually update once in a while. For my site, I wanted something more dynamic. So I built a section that makes it easier for people to quickly see the latest projects I’ve been working on.
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May 6, 2026 · Short
What's more important than a brand's logo?
A lot of businesses spend tons of time trying to perfect the logo, fonts, colors, and brand kit. That stuff matters. But it still has to come second to the actual product or service. Because great branding cannot make up for a poor customer experience.
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May 6, 2026 · Short
The single biggest design mistake
One of the biggest design mistakes is assuming every empty space needs to be filled. White space is not wasted space. Sometimes the best design decision is not what you add, but what you remove.
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May 4, 2026 · Short
Tips for working with a designer
Design feedback works best when it explains the problem, not when it tries to design the solution. If your feedback is just a list of exact fonts, colors, movements, and layout changes, you may be making the project harder without realizing it.
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April 11, 2026 · Short
The problem with WordPress page builders
Many WordPress page builders try to give the user complete control over design. But for most business owners, that just creates confusion. Instead of updating content, you are navigating panels, settings, and layout controls. That is why I am building a lightweight CMS powered by Next.js. There is one simple feature that makes editing dramatically easier. #NextJS #WebDev #CMS #WebsiteEditing #UXDesign #WordPress
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April 6, 2026 · Short
Elementor FAIL: WordPress Page Speed is Abysmal
A lot of people say WordPress sites are only slow because developers build them wrong. So I ran a PageSpeed Insights test on Elementor’s own website. The results were shocking. Core Web Vitals failed. Mobile performance was extremely low. And one metric took almost 20 seconds. In this video I show the exact numbers and why this matters so much for small business websites. #webdesign #wordpress #pagespeed #webperformance
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April 4, 2026 · Short
WordPress Speed: A Lightning-Fast Website Has Never Been More Important
WordPress is over 20 years old. But many business websites are still built on it. Your website should not rely on ancient technology. It should be fast, modern, and help people quickly find what they are looking for. In this video I talk about why modern website frameworks can make such a big difference. #webdesign #wordpress #smallbusiness #businessgrowth
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March 27, 2026 · Short
Boost Your Website Speed: Vital Tips for Business Growth
More than half of mobile users leave a website if it takes longer than 3 seconds to load. That stat comes from Google. So I audited 20 Boise business websites built on WordPress to see how they performed on mobile. The average load time was 6.7 seconds and some were reaching 12 to 15 seconds. In this video I walk through the Lighthouse scores I found and what they reveal about website performance. #boise #webdesign #wordpress #businessgrowth #smallbusiness
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